Tag: Mail

Direct Mail Remains Consistant

boxDirect mail is one of the best marketing channels available, and it produces the highest level of customer engagement and ROI. It connects with your audience in a very personal and tangible way… Read More

 

Increase sales with direct mail

increasesalesWhen using direct mail make sure to offer additional products or services. If you are a car dealer make sure to add service coupons or other offers to your mailers. This technique will keep customers coming back to your store and the possibility of selling them once again… Read More

Do Direct Mail The Right Way

Direct mail is proven and reliable so make sure you get the most of it. Target your lists, make the mailer personal and offer incentives… Read More

Direct Mail Is Alive!

Direct mail brings in revenue that electronic marketing can’t get to… Read More

Direct Mail Response Rates

Direct marketing response rates can range from 0.5% to 1.0%, or on rare occasions 1.5%. High quality or highly targeted mailing lists produce the best direct response rates. Response rates for direct mail sent to existing customers can range from 1.0% to 10%, or sometimes 15% or more. A response rate of 1% means if you send 10,000 pieces of direct mail you would get 100 orders. If each order was an average of $200 then total revenue from direct mail would be $20,000… Read More

USPS Postage Rates To Increase

USPS postage rates are set to rise on January 26, 2014. A 1 oz. letter will cost 49 cents to mail… Read More